Holcim supports SGBC's Youth for Eco-Sustainability Program

12 October 2012

Holcim (Singapore) Pte Ltd supports Singaore Green Building Council's (SGBC) YES! Program (Youth for Eco-Sustainability) together with International Green Building Conference (IGBC) on 12 October 2012.

Singapore Green Building Council (SGBC) is adding a new zing to engage the young in its drive to bring the green message to the community.

For the first time, it will be launching its Youth for Eco-Sustainabilty (YES) programme, which will to be held as part of the 4th Annual International Green Building Conference (IGBC 2012) at Sands Expo & Convention Centre, Marina Bay Sands on 12 October 2012.

The YES programme, which is in line with this year’s IGBC 2012 theme, “Green Community, Green Action”, aims to target youths by raising social awareness of green issues that concern young people and educating them to make responsible choices to prepare them for a sustainable future.

The YES programme will have two key activities this year – the Green Quiz and the Eco-Pop (“E-Pop”). For the quiz competition, teams of tertiary students will pit their knowledge against one another to answer questions to score points with correct answers on issues covering green trends, myths and truths. For the green pop contest, youths will perform songs and dances to depict green issues in a creative style.

On the launch of the YES programme, SGBC’s President, Mr Tai Lee Siang, said, “SGBC is bringing a new twist to the green movement in Singapore. The global green movement has to go beyond buildings or even the niche green sectors – to reach, touch and galvanise the community and individuals. Community groups and non-government organizations are critical in engaging and educating the public on how to adopt a more eco-friendly lifestyle.

The YES Programme, with its Green Quiz and E-Pop contest, will reach out to youths with different talents. While the more academically-inclined will prefer the Quiz, the more creative talent can go for the E-Pop contest. Going green is not just focused on the technical or the cerebral aspects, it is an inclusive drive – where everyone can contribute by showcasing their passion in song and dance. We urge all youths in

Singapore to celebrate with us and show their strong support by doing more for a greener and healthier environment. “



Other resources:

Press release by SGBC

Post-program release by SGBC

Dr. Ghosh's commentary on the program in Singapore Business Review